John Hoff has said on his blog many times, "I do what I want." Hoff has prided himself an promoted himself (and his blog) as being a "Journalist" while rarely complying with the Journalist's Code of Ethics. Hey... He does what he wants and you better not challenge him or you will face his wrath as he becomes an "800-pound gorilla." (Yes, he has said that many times.)
The following two points are two of Eight Simple Rules for Doing Accurate Journalism from the Columbia Journalism Review by Craig Silverman.